Last Updated: [April 2025]

At Keylock Games Escape Room, we are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal data when you visit our website, book an escape room experience, or interact with us in other ways.

This Privacy Policy is in compliance with the UK Data Protection Act 2018, the General Data Protection Regulation (GDPR), and other relevant UK data protection laws.

1. Information We Collect

We collect the following types of personal information:

• Personal Identification Information: Name, email address, phone number, and postal address.
• Booking Information: Details about your escape room bookings, such as date, time, group size, and special requests.
• Technical Data: IP address, browser type and version, device information, and details of your interactions with our website (e.g., pages viewed, time spent on the site).
• Marketing Data: Preferences regarding the receipt of promotional emails and other communications.
• Images and CCTV recording: for marketing and to enhance the quality of our escape room experiences, and to ensure safe practices.

2. How We Use Your Information

We use your personal data for the following purposes:

• To Process Bookings: We use your information to confirm and manage your escape room bookings and communicate with you about the experience.
• To Improve Our Services: We may use your feedback to enhance the quality of our escape room experiences and improve customer satisfaction.
• To Communicate with You: We may contact you with booking confirmations, promotional offers, or updates about our services, but only if you have opted to receive such communications.
• To Process Payments: We use your payment information to process any transactions related to your bookings.
• To Ensure Safety: We may use your contact information in case of any emergencies or urgent issues that may arise during your visit.

3. Legal Basis for Processing Your Information

We process your personal data based on the following legal grounds:

• Contractual Necessity: We need to process your information to fulfil our contractual obligations, including managing bookings and payments.
• Consent: If you opt-in to receive marketing materials or participate in promotions, we process your data based on your consent.
• Legitimate Interests: We may process your information to improve our services and prevent fraud.
• Legal Obligation: In some cases, we may need to process your data to comply with legal or regulatory obligations.

4. Sharing Your Information

We do not sell your personal data. However, we may share your data with third parties in the following circumstances:

• Service Providers: We may share your personal information with third-party service providers who assist us with booking systems, payment processing, and marketing. These third parties are contractually required to protect your data and use it solely for the purposes specified by us.
• Service Providers We Use

Stripe – For payment processing and to ensure a digital booking can be made.

Buzzshot – For marketing and image distribution of team photo’s

Off The Couch – Booking software integrated with our payment gateway to ensure the delivery of electronic tickets

Meta – Images may be shared with the permission of the customer

Google – contact forms are screened for spam and malicious emails using captcha

• Legal Compliance: If required by law, we may disclose your personal data to law enforcement or regulatory authorities.
• Business Transfers: In the event of a merger, acquisition, or sale of assets, your data may be transferred as part of that transaction.

5. Data Retention

We will retain your personal data for as long as necessary to fulfil the purposes outlined in this Privacy Policy or as required by law. For example, we will retain booking information for as long as it is needed to complete your reservation and comply with our legal obligations.

6. Your Data Protection Rights

As a user of our services, you have the following rights under data protection laws:

• Right of Access: You can request a copy of the personal data we hold about you.
• Right to Rectification: You can request that we correct any inaccuracies in your personal data.
• Right to Erasure: You may ask us to delete your personal data, subject to certain exceptions.
• Right to Restrict Processing: You can request that we limit the processing of your personal data.
• Right to Object: You may object to certain types of processing, such as direct marketing.
• Right to Data Portability: You have the right to receive your data in a structured, commonly used, and machine-readable format.

To exercise any of these rights, please contact us at info@keylockgames.co.uk

7. Security of Your Data

We take reasonable steps to protect your personal data from unauthorized access, loss, misuse, or disclosure. However, please note that no transmission of data over the internet is entirely secure. While we strive to protect your personal information, we cannot guarantee its absolute security.

8. Cookies and Tracking

Our website uses cookies to improve your user experience and collect analytics. Cookies are small files stored on your device that allow us to track your interactions with our site.

You can manage your cookie preferences through your browser settings. By continuing to use our website, you consent to our use of cookies.

Tracking

Web beacons, also known as pixel tags or clear GIFs, are small, often invisible images embedded in websites or emails that can track user activity such as opening an email and for other related website statistics. However they do not collect personally identifiable information (PII)

9. Third-Party Links

Our website may contain links to third-party websites that are not operated by us. We are not responsible for the privacy practices or content of these external sites. We encourage you to review their privacy policies before sharing any personal information.

10. International Data Transfers

If your personal data is transferred outside the UK, we will ensure that appropriate safeguards are in place to protect your data in accordance with applicable laws.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We recommend that you check this page periodically for updates. If any significant changes are made, we will notify you via email or through a notice on our website.

12. Contact Us

If you have any questions or concerns about this Privacy Policy or how we handle your personal data, please contact us:

Keylock Games Escape Room
[14-16 The Broadway Wickford, Essex SS117AA]
Email: [Info@keylockgames.co.uk]
Phone: [07852333665]

13. Complaints about your privacy

If you feel that your data protection rights have been violated, you have the right to file a complaint with the Information Commissioner’s Office (ICO), the UK’s data protection authority. You can visit their website for more information.